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Making and Selling Puzzle Books on KDP With Keith Wheeler

April 4, 2022 By Rachel Harrison-Sund

(This post contains affiliate links, which means—at zero cost to you—I will earn a small commission if you click through and make a purchase. Thank you for your support!)

Generate passive income with this red-hot low-content book niche!

Puzzle books can be a VERY lucrative addition to your low-content book catalogue, so today I’m diving deep into the details of puzzle book creation and marketing with my friend and puzzle book expert, Keith Wheeler.

Keith is a multi-award-winning author who was first published at just 14. Since then he has published over 250 books in a variety of genres and niches and used his self-publishing expertise to help countless others achieve their lifelong goal of becoming published authors. 

Through Keith’s YouTube channel and his 30-day coaching program, many of his students have gone on to achieve their own Amazon bestseller status.

Keith’s publishing philosophy is simple: “EVERYONE from 7 to 107 has a book inside them waiting to come out,” and he loves to help them on that journey.

Today I ask Keith:

  • Why should low-content publishers consider adding puzzle books to their catalogue?
  • Do you recommend publishing all of your puzzle books under the same brand name?
  • Are there any particular types of puzzle books that sell better than others?
  • Do you approach keyword research for puzzle books in the same way you perform research for other types of low-content books?
  • Since puzzle books are highly consumable does competition matter as much as with other types of low-content books?
  • Do you prefer to publish puzzle books that contain just one type of puzzle, or books that contain a variety? Which ones have you noticed sell better?
  • Do you find a difference in sales between children’s and adult’s puzzle books? Is there similar competition in each?
  • What are your thoughts on publishing puzzle books in a series?
  • What’s the sweet spot when it comes to puzzle book length? How many puzzles per book?
  • What’s your pricing strategy for puzzle books?
  • What percentage of your puzzle books make regular sales? Do you see the 80/20 principle at play, or are sales spread more evenly across them all?
  • Do you have a marketing strategy in place for your puzzle books?
  • Do you recommend using puzzle creation software?
  • What’s your best tip for anyone starting out with puzzle books?

Links Discussed

Puzzle Book Domination

Keith Wheeler Books website

YouTube

Self Publishing Today Facebook Group

Instagram

Twitter

Download my free guide: 3 Steps to Publishing Your First Low-Content Book in Less Than a Day
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Filed Under: Low-Content Publishing, Self-Publishing

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Free Guide: 3 steps to publishing your first low-content book in less than a day
Free Guide3 Steps to Publishing Your First Low-Content Book in Less than a Day

Learn how to generate passive income selling journals, planners, notebooks, and more on the Kindle Direct Publishing Platform.

I Definitely Want That! Give It To Me!

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